Founded in 2013, 91APP is Taiwan’s first publicly listed SaaS company (stock code 6741) and a leading brand in D2C (Direct-to-Consumer) and OMO (Offline-Merge-Online / Online-Merge-Offline / Offline and Online Merge Together).
Headquartered in Taiwan, with operational bases in Hong Kong and Malaysia, 91APP boasts a team of over 800 talented professionals.
In 2021, 91APP was named one of Taiwan’s “NEXT BIG” companies by Startup Island TAIWAN, and is the only e-Commerce service brand to receive this prestigious national recognition.
A Reflection of Taiwan’s e-Commerce History
Steven Ho, the founder and chairman of 91APP, is often hailed in the industry as the “Godfather of Taiwan e-Commerce.” As a successful serial entrepreneur in Taiwan’s internet sector, he began his entrepreneurial journey in 1998 by founding Ubid and Monday Technology, which became the largest C2C and B2C e-Commerce platforms in Taiwan at the time. Both companies were eventually acquired by international giants eBay and Yahoo!
In 2013, Ho, a highly respected figure in the internet community, founded 91APP, Taiwan’s first retail SaaS provider with a core focus on OMO.” Today, 91APP is the designated “digital armory” for digital transformation of several well-known international brands and large channels. He also serves as the chairman of the 91APP Foundation.
As a leading service provider in D2C (Direct-to-Consumer) and OMO (Offline-Merge-Online) solutions, 91APP positions AI technology and data-driven insights as its core foundational capabilities. The company delivers integrated omni-channel solutions that connect online and offline operations, unifying key business functions across transactions, marketing, store operations, and payments. These capabilities are structured into four major solution areas—Commerce, Marketing, POS, and Payments—and are further supported by managed services and consulting teams that help brands enhance operational efficiency and scale their businesses.
At 91APP, we value the development of digital software talent and contribute our industry knowledge to society. Deeply rooted in the digital industry, we are committed to nurturing outstanding talent and fostering a continuously growing, friendly, and healthy work environment. This dedication has earned us recognition as the “Best IT Employer” by IT Matters Awards and as a “Rising Star” by LinkedIn.
Join 91APP and embrace innovation and various challenges with 800+ professional workers, leading the rapidly developing market with retail technology!
Committed to becoming a positive force for society, 91APP continues to invest deeply and drive industry impact. While assisting clients in D2C growth and continuously enhancing the synergy between the “Commerce Solution” and “Marketing Solution,” 91APP actively engages with various stakeholders. We strive to drive business growth and sustainable development from the environmental, social, and corporate three key perspectives.
