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91APP is preparing for its listing, marking Chairman Steven Ho’s third successful startup venture. Known as the “Godfather of Taiwan’s E-Commerce,” Ho aims to make 91APP the “TSMC of the retail industry.” The company addresses retail and e-Commerce integration challenges through its OMO (Online-Merge-Offline/Offline-Merge-Online/Online and Offline Merge Together) model. 91APP’s success is attributed to its ability to assist brick-and-mortar retailers in managing consumer data while expanding their online presence. With clients including major international and domestic brands, 91APP has seen double-digit growth in revenue and profit.

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Source: This summary is based on an article from Wealth Magazine, titled “91APP下月掛牌!「電商教父」何英圻三度創業搶攻直客經濟,誓言要當「零售行業台積電」” (translated as “91APP to List Next Month! ‘E-Commerce Godfather’ Steven Ho’s Third Startup Targets Direct-to-Customer Economy, Vows to Become the ‘TSMC of Retail Industry'”), published on April 28, 2021.